Luem Software and Trek Bicycle sign exclusive software agreement

Genoa, Wis. – Leum Software Solutions, Inc. has announced an exclusive contract with Trek Bicycle Corporation to license Leum’s Ascend retail management software package. Trek and Leum Software intend to enhance the current Ascend software to provide Trek dealers with additional tools and features to help them manage their business with increased efficiency.

“We are always looking for ways to make our dealers more successful. In the future, a dealer’s success will depend more on their information systems. We want to help our dealers by offering them a complete turn-key bicycle store management system and equally great service to back it up,” said John Burke, Trek’s president.

“We have recently installed the Ascend software at the Trek Store in Madison and will be adding a lot of great features to the system, with the plan to introduce the complete package at Trek World in Madison in August,” Burke added.

Orders for the updated software will be taken at Trek World. Leum Software will continue to service existing Ascend users until then. Trek will handle installation and customer service needs, including technical issues.

Trek is based in Waterloo. Founded in 1976, the company now has 1,500 employees worldwide.